Rosé-coloured menswear is the way forward this summer.
Perhaps you’re more familiar with drinking pink (and thank God, Whispering Angel season is back). However, this summer you might also consider wearing some rosé too. And my suggestion goes out to the boys, not the just the girls.
Pink menswear has experienced a sales increase of 124% since the start of May, which is in line with the hues revealed on the runways. After all, Dior Men, Louis Vuitton and Balmain all incorporated the colour into their spring/summer 2020 collections. From fuschia to flushed, the important message was that pink was going to be big for men this season.
You could also take cues from the red carpet. This year’s Grammy’s celebration set the tone with Tyler The Creator and Shawn Mendes both sporting various shades of the colour to the ceremony.
Feeling bold? Rock a fluorescent fuschia à la Louis Vuitton. Feeling shy? Weave some pink into your daily ensembles with blush-coloured socks. These are the pink menswear pieces to shop now.
Ralph Lauren Lightweight relaxed-fit linen shirt, £245
Topman Farah Tim Crew Long Sleeve Sweatshirt, £55
Russell Athletic Logo-patch organic-cotton jogging bottoms, £52.50
Billionaire Boys Club Pink Cotton T-shirt, £85
Polo Ralph Lauren Logo-embroidered crew socks, £9.80
Emma Willis Pink Patchwork Boxer Shorts, £50
Balenciaga Triple S Clear Sole leather and mesh trainers, £695
H&M Oversized pink sweater, £9.99