We’ve all witnessed couples walking down the street, loved-up but worlds apart on the appearance front. One might be effortlessly chic, while the looks like they just fell out of a building site.
It’s the new term for mismatched couples. The Swag Gap defines couples with obvious style differences and different vibes.
In celebrity land, Justin Bieber and model Hailey Beiber are often described as a Swag Gap couple. Selena Gomez and her new husband Benny Blanco are another example.
So why is the term going viral on social media? A cognitive behavioural psychotherapist from Lancashire University says it’s nothing new.
People have always been interested in relationship imbalances because they tap into deep truths and the nature of humanity.
The Swag Gap refers to one partner being perceived as cooler, and perhaps more attractive or more popular than the other. Obviously, social media results in us being judged every moment of our lives. Some would say this is quite mean and it doesn’t really reveal anything about the health of a relationship.
Does it really matter if you’re better turned out or more visually memorable than your other half? I suggest that maintaining differences can strengthen a relationship.
